052 – Can I Get A Little Help Here?
Posted on May 8, 2008
This Episode of With A Voice Like This:
Hey, I’m not too proud to ask for help. I’m a little stymied trying to help the rest of 4-AM understand what the Internet can do for the group. They seem to see a website as mainly a virtual brochure for the group. I know it’s much more than that but I find myself in the unenviable position of new information not having the same impact when a colleague shares it as it would if it were shared by an outside expert.
This is where you come in. Give a listen, you’ll hear a few of my ideas and I’d really like you to share yours. You can drop me a line at contact@WithAVoiceLikeThis.com, call it into the Comments From the Podcast Gallery voicemail at 206.350.8955 or just leave a comment here. I look forward to your input.
By the way, does anyone know if PodCamp Chicago is still on for June 6-8? the information has run dry and I thought that would be a great venue to perform at and give the rest of the group a taste of what the Internet can do. Let me know.
Listener’s Choice
Well, this episode’s Listener’s choice is a bit of a do over. Kim Fenolio pointed out to me that there were different versions of Laura Clapp’s Not Responsible available and I managed to miss the one that Kim liked best. So to make up for it (since this is Listener’s Choice), I played a Laura Clapp twofer, The accoustic version of Not Responsible and Let It Rain. You can find Laura’s music on the Podsafe Music Network, at myspace.com/lauraclapp and www.lauraclapp.com.
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So you’ve posed the question, “How do you get people to grasp the concept and power of new media and the internet?”
I don’t know that you can convince them that the internet and new media will make things happen for them. You’ll probably have to show them. Sometimes that’s the best way to introduce a new concept is with results. If you’re capable of doing these things, which you obviously are, then you can offer to do it for them.
They understand mailers and traditional media. This is a new tool int the traditional media bag. It’s called NEW media. New media, meet traditional media. The concept is still the same. Connect and entice, buy into the product. New media just means more personal connection.
You said it when you expressed their familiarity with you. You may need to bring someone else in to do that if you’re set on teaching them these concepts. It would likely have to be someone new to them that they’d be willing to take seriously. In understanding new media they need to understand that they have to be interactive… And be *willing* to be interactive. Personally, I’d like to see you guys do some kind of podcast (expressing your personalities by speaking to each other and responding to eventual listeners as well as performing live short demo pieces here and there) or even a video podcast which I think would go over pretty well.
The good thing about a podcast or video podcast is that 99% of the time, the broadcast isn’t live. I bring that up because then they can be assured that it can be tweaked, edited and even acted if needs be.